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 Since its founding in Montreal in 1980, RPPR has come to be known by our clients, as their proactive, cost-effective, innovative and highly-responsive communications arm.
We are an experienced multi-disciplinary team of professional communicators offering the advantages of a small organization along with the synergy and expertise of larger organizations. Our extensive and diversified experience and training, broad network of professional communicators throughout North America and the use of technology enable us to meet the diverse needs of our clients. We were a virtual corporation long before management consultants coined the phrase.
Throughout our 30 years of communications consulting our assignments have ranged from large global multi-media assignments to the smallest project.
We are experienced communicators in a broad range of subject areas including healthcare, education, energy resources, transportation, and a number of other sectors. Our work for an extensive range of private and public sector clients and non-profit organizations involves a variety of disciplines within communications including marketing and promotional support, issues and crisis management, media relations, internal and external communications, stakeholder and investor relations, special events, research, and strategic communications management and evaluation.
We consider ours to be a creative and strategic business in which we motivate people to action, influence their opinions, build awareness, create consensus and foster strong relationships based on understanding.
Our Philosophy
We strive to be the best. In communications that means rapid, responsive and relevant.
We believe there is no substitute for experience. Our clients deserve the synergy of both experience and talent in large quantities in designing and executing winning strategies.
We believe in well-informed clients. When people understand the potential and capabilities of communication services, they are in a position to make wise purchasing decisions.
We believe in partnership. Great communications programs are the result of a clear understanding and an effective working relationship between our clients and ourselves.
Above all, because our reputation rests on everything we do, we believe in quality and client satisfaction. Our clients receive the best quality possible within their budgets. Their satisfaction is our final gauge of success.
Strategy
We have a four step work process: Research, Planning, Production and Reporting.
Our research process involves a clear appreciation of our client's objectives, the facts and the environment. In most circumstances, this takes us beyond the client as a source of information. We want to be certain our clients benefit from the objectivity of an outsider's point of view.
At RPPR communications strategy is of paramount importance. This thinking process is the difference between making noise and being understood. It is the stage at which we combine information, experience and content to achieve a specific and desired result.
Our production skills include a broad range of media, special events and other communications tactics to ensure our clients message is communicated effectively. We have in-house design, media and technology expertise to deliver impactful, results-driven communications programs. We work with video editors, sound technicians and software programmers to ensure that whether your message is being delivered on newsprint, video tape, CD or the internet, it will have the desired effect. An important part of our job is to understand media and to develop creative content that will maximize strengths.
Reporting and measurement systems are an essential part of every project. Whether it is news monitoring and analysis, attitudinal surveys, comprehensive high-technology monitoring functions or an in-house qualitative post-mortem, post-communication evaluation ensures an ongoing learning process which leads to better communications through continuous improvement. |
